Google Ads Expert in Nepal
Search, Performance Max, and Demand Gen managed against closed revenue rather than platform-reported conversions — with the tracking, scripting, and CRM plumbing built by the same person who runs the account.
Scope, stated plainly.
- Conversion tracking rebuilt on a server-side GTM container so Google Ads receives events that browser-side tags increasingly fail to deliver
- Offline conversion import — GCLID captured on the form, stored in the CRM, closed-won deals uploaded back so Smart Bidding trains on revenue, not form fills
- Google Ads Scripts in JavaScript for scheduled bid adjustments, broken landing-page URL checks, and automated pausing when a defined condition is met
- Target ROAS and value-based bidding once deal values are flowing back, with a documented rule for when a target is allowed to move
- Landing pages rebuilt in Next.js or React where page speed and message match are limiting the landing-page experience component of Quality Score
The Signal-to-Revenue Framework, Applied to Google Ads
The same five-stage framework documented on the Authority page, with the engineering steps that make each stage actually work rather than merely described.
Audit what is being counted
Every conversion action is opened and traced to the event that fires it. Duplicate actions, page-view conversions counted as leads, and imported GA4 events double-counting a purchase are the usual findings, and they invalidate every bid decision above them.
Move the tags server-side
A tagging server on Stape, Google Cloud, or self-hosted infrastructure takes over event collection, which restores conversion data lost to browser tracking prevention and gives one place to control what is sent where.
Capture the click ID at the form
The GCLID lands in a hidden field, posts to the CRM with the lead, and stays attached to the record through the pipeline. Without this step, offline conversion import has nothing to upload.
Upload closed-won back to Google Ads
Deals marked closed-won are returned to Google Ads as offline conversions with their values, so bidding learns which keywords produce customers rather than which produce form submissions.
Automate maintenance with scripts
JavaScript scripts run on a schedule to check for broken destination URLs, apply bid rules, and pause on defined triggers — the work that quietly degrades an account when it is left to manual review.
Verified, not just claimed.

Arcetis holds Google Partner status, verifiable at https://www.google.com/partners/agency?id=4744893600 rather than displayed as an unlinked badge. USD 170,000+ has been managed in total across seven or more countries, spanning Search, Performance Max, and Demand Gen campaigns.
The rest of the same stack.
Detailed writing on this exact topic.
Google Ads Conversion Tracking with GA4 and GTM: The Complete Implementation Guide
Performance MarketingGoogle Ads in Nepal: The Complete 2026 Guide
Performance MarketingWhat Google Ads Actually Costs in Nepal — And Why Every Benchmark Article You've Read Is Made Up
Performance MarketingQuality Score Myths That Are Costing You CPC
Performance MarketingLanding Page Optimization for Google Ads: Where Paid Traffic Actually Leaks
FAQ
On the call, from the account itself. I will screen-share Google Ads showing spend, conversions and cost per conversion on real accounts, which is more useful than a figure on a page anyway because you can ask what drove it. What you will not find published here is a client's results or a client's name — those are theirs. A marketer willing to publish one client's numbers is telling you what they will do with yours.